Category: 360MC Research & Development

Artefact 3- Imagine

Primary Research

Visting the Tate modern:

For my primary research I took a trip to the Tate modern to get a first look at at imagination in the art world.

“Art is often seen as an area imagination can be exercised much more freely than anywhere else in modern society”(Swedberg, R.2014: 201)

20161110_132109While thinking back at my time in the Tate Modern i understand how imagination can be expressed more freely in pieces of art then it would be anywhere else. There where pieces in the Tate Modern that to be honest i really didn’t understand but it seemed like others could see what was the reason for them. It’s interesting how our imagination can be displayed through art, it really allows us to understand the mind behind the work. In one of our lectures Mez moved a scarf across a table while placing it in a particular way, in doing so she created a piece of art. Only in the world of art could you do something such as this and it be considered as an area of imagination.


For myself the trip to the Tate Modern was a useful development tool as while I looked at some art works (i use this word lightly) that i didn’t really understand why they were there, I began to understand that there is more then the eye will see. Art and imagination can’t be defined as they both rely on the way an individual thinks, something I see as imagination someone else could see as nothing.


Secondary Research:

For the third artefact we have been set the topic of image. The oxford dictionary defines image as “Form a mental image or concept of”, this is something that every person has the ability to do and it  comes to us as easily as breathing.

Our imagination holds incredible powers that allow us to visualise anything that our mind thinks. But it is also something that many people don’t seem to understand. “Imagination is more important than knowledge. Knowledge is limited. Imagination encircles the world” Albert Einstein said this a man that was praised for his knowledge in the scientific world, he understood both knowledge and imagination and to him the power of imagination was limitless.

“Everything you can imagine is real” Pablo Picasso this is an important quote as our imagination isn’t just something that we use to think we can bring it into the real world and better ourselves. Olympic gold medallist Michael Phelps is known to have the skill to visualize his races. He goes through every scenario possible the good and the bad visualizing every one of them in his head, when the time comes that one of these scenarios happen he has the answer for it. His coach believes that he is the best at using imagination to increase his performance and his record speaks for itself.

Imagination is said to come from something called the thinking brain or the neocortex. It works as part of a team as our thoughts alongside our emotions and vivid images filter into our limbic brain or the sub-conscious. This is the interesting part as out sub-conscious pushes us both physically and mentally to change to fulfil our desires “what we continually think about eventually will manifest in our lives” Robert Collier.

Imagination allows us to transcend the problems in our lives. Imagination is only limited by what we allow it to be limited by, like I said before it can be limitless.

While to some this maybe dumb, become one with your inner child. Children have the uncanny ability to be highly imaginative their curiosity is endless where anything is possible. Children don’t understand the world to them they can be anything they want.

While we all have the ability to imagine anything in our widest dreams one thing is important to remember “Imagination means nothing without doing” Charles Chaplin. I can image a hundred different film ideas but without making them i would never know how good or bad they are, the only way i will know is by doing them.

(Harish, Dobbins, and Kumar, 2014)

“Imagination connotes artistic creativity, fantasy, scientific discovery, invention, and novelty” (Johnson, M.1987:139)

This is something that can be seen in all aspects of work, everything that we create relates to our own imagination. Artists create works of fantasy from their printing to film pieces, sciences discover the answers to the wonders of the galaxy, inventors create all we use in life and novelist bring us into a new world of words and stories. All of these are different groups in this world and all do something that the others couldn’t, but while they may not do the same in their works they are all interlinked through imagination. You could go deeper into this imagination is part of everyone and we are all linked by it. You cannot go a day without the use of your imagination, it encircles the world.

The perception of imagination will always be the same, we all understand what something is unless it is on known to us. Take the concept of a dog “when you experience something as a dog, you are making a sort of automatic judgement that the perceptual object before you has the appropriate properties to fall under the concept dog”(Johnson, M.1987:148). With the use of our imagination we create images of what we understand something to be, so like with the dog we create an image of what a dog is and when seen we expect it to fall under the properties that we believe is a dog.

Imagination plays an important role in our lives like I have said before in fact you could argue that “without imagination, nothing in the world could be meaningful, without imagination we could never make sense of our experience, without imagination, we could never reason toward knowledge”(Johnson, M.1987). If imagination encircles the world then how can we live without it? Like it says what in the world would be meaningful, your first kiss wouldn’t be anything if you couldn’t picture what it was 20 years later. Imagination is what makes our lives special and given context to the things that we do and without it life would seem to be boring.

Film Research on Imagine:

The first piece of media I looks at was the song image by John Lennon. The reason that I looked at this is because it embodies the very concept of imagination. While the visual media is lacking, as the music video is really just John singing the music is the real art. The very words throughout the song challenges us to stop and think, we create our own visuals in our minds. It is important to remember that the words carry the same type of power that visual images have.

The piece I looked at was a short film called postcards from pripyat, Chernobyl. Like with John Lennon’s imagine this film creates an aura of imagination without really doing anything. By this I mean that in the film we see shot after shot of the abandoned city of Chernobyl but while they look nice they are still just shots of locations. But I found myself throughout thinking about what this place was like before; when we see the Ferris wheel or the pool I could easily image children playing and people swimming. This is what I meant by an aura of imagination we don’t need to have a story to make a story.


While in the tate modern I saw many different pieces of art and one really stood out for me and not because I thought it was great. I looked at this printing and I really didn’t know what to think for me it just looks like a red square inside a red background. I remember talking with a course mate who said that he felt like it was showing that we are trapped inside ourselves something that I still can’t see. This is the beautiful thing about imagination there is no one-way to define it or art in that fact. We all see what we want to see and no two people see something the same.

Artefact 3 Development 

For my third artefact i am aiming to create a flash fiction as it is something i have never really done before. Firstly i looked more into what a flash fiction is, the story is said to be around 300 to 1000 words and often contains short narrative. The language is usually to the point due to the limited words used, this also effects many elements in the story with a lot of it being left to the reader’s imagination but these details can most likely be inferred from the story. For an example of a flash fiction i looked at The blind man by Kate Chopin, the story can be broken into 5 points like with most stories. The points are Protagonist, antagonist, conflict, obstacle and resolution. The interesting thing about flash fiction is not all the points need to be filled, like in the blind man there isn’t really any antagonist but there are enough little details throughout to see where one may have been, it’s like i said earlier details can be inferred from the story even if they aren’t in them.  While reading through the psychology of limitations I came across the story about Ernest Hemingway who once bet this friends he could create a story in 6 words, he said “For sale:baby shoes,never worn” (Beth, 2014). In these 6 words you have a story, a film or a book, you can create so much from 6 simple words. So for this artefact i aim to create a flash fiction out of Hemingway’s words. I wanted to do this to test the idea that our imagination is limitless, by creating a flash story from only 6 words I aim to show that we can form an idea from the smallest of information. This is something that we did quickly in class, we where given three columns and told to pick a point from each to create a story. I wanted to look at this type of idea more and once coming around Hemingway’s six word story i knew this would be my idea.

 Artefact 3:

Title: Nothing left

An overjoyed man almost skipping with happiness walks down the long road back to his house, with nothing but a small black bag in his hand and a grin from ear to ear. He was neither young nor old but a man in the prime of his life, his black hair seemed danker by the beating hot sun on his head. Those who lived along the street had come to know the happy man over the last 6 months; they would all stop and wave or talk with him as he walked down. It would seem the man’s happiness had rubbed off on them all of late. One day the man never took this normal walk home as he had everyday over the past couple of months. The people from his street were confused, as they had come to expect him.

A week or two later the man finally return but he was no longer the same, gone was the quickness of his feet he now seemed to find each step harder then the last. His grin, which once lit up the street, was now taking over by a face that knew no happiness. The man that the people had come to know and love was no more and when they tried to interact with him or wave as they had for many months before he wouldn’t see them, he no longer cared for anything.

One day the man walked into the centre of the street where the people came to sell of items that they no longer needed, with nothing but the small black bag he had once carried with such joy. A young woman who would once chat to the man everyday remembered the bag that he was carrying. Wanting to know what had once filled him with such happiness, she walked towards the man until she saw a sign advertising the content in the bag. Her heart slowed unable to say a word, she now knew why the man had changed so much. As they both looked at each other they were no loving words, no support, there was nothing, as what could she possibly say to him. Unable to look at him anymore she turned to walk away but looked back one last time to read the sign that brought so much pain for the man, it read for sale, baby shoe, never worn.

The reason that I have no visuals in my work is because this isn’t the focus of my piece of work.I wanted to look more into the art of storytelling and how we can create stories from nothing. But i also wanted to people to focus on imagination in the same way you read a book and create your own imagery I wanted people to do the same with my story.

Reflection On Artefact 3:

Flash fiction isn’t something that i have done before this task, writing isn’t always the best way for me to show my work. That being said i enjoyed doing this task alot more then i thought i would. Taking Hemingway’s 6 word story to create a larger story was both interesting and fun and is something that i believe i will do again. This idea of a 6 word story is something i can take forward as by taking those 6 words i created a short flash fiction, I have also thought about what the story would be in a short film from the flash fiction. Development of stories from something small to big is a thought to remember when thinking of my fmp as even the smallest idea can become the best thing you create.

When starting the flash fiction the first thing that i had to do was choose whether or not to use Hemingway’s 6 words or use my own. After some discussing I went with Hemingway’s 6 words as I felt that I wanted to created a story with these words as they were interesting.

Writing the story itself was straight forward the words for sale, baby shoes, never worn make a clear story so all i had to do was think about how it got there. It was weird writing a story about something and missing a key point the women. I never write about her or how the baby died as it isn’t needed. Like with the story the blind man i tried to make sure i covered the 5 points

  • Protagonist: The man that is the father of the baby.
  • Antagonist: while there isn’t really any antagonist in the story you could argue that it would be whatever killed the baby as the reason isn’t clear.
  • Conflict: The battle for happiness, he doesn’t have a set emotion in story it is forever changing so he has a conflict within himself.
  • Obstacle: he has to get over the lost of his child and sell the shoes.
  • Resolution: There isn’t what you would class as a goof resolution as while he is seems to be moving on to a point that he can sell the baby shoes it isn’t much of resolution is it. You don’t know what happens to the man after how badly it has messed him up.

Overall this was a good task for myself and is helping to continue in my development on research.


Crum, M. (2014) Read 15 amazing works of fiction in less than 30 minutes. Available at: (Accessed: 30 November 2016).

Goodrich, M. (2014) SCHOOL by Melissa Goodrich. Available at: (Accessed: 30 November 2016).

Mark, S.O. (2010) Tweet – the Collagist. Available at: (Accessed: 30 November 2016).

Chopin, K. (2010) The blind Man—Kate Chopin—Flash fiction online. Available at: (Accessed: 30 November 2016).


Swedberg, R. (2014) The Art of Social Theory. Princeton University Press.

Harish, Dobbins, M. and Kumar, H. (2014) Home. Available at: (Accessed: 17 November 2016).

Johnson, M. (1987) The body in the mind: The bodily basis of meaning, imagination, and reason. 3rd edn. Chicago,: University of Chicago Press.

Emi Records Italy (2012) John Lennon – imagine. Available at: (Accessed: 17 November 2016).

Cooke, D. (2016) Postcards from Pripyat, Chernobyl. Available at: (Accessed: 17 November 2016).

Emery, I. (2012) A Crash Course in Flash Fiction. Available at: (Accessed: 24 November 2016).

Beth, B. (2014) The psychology of limitation: How constraints make us more creative. Available at: (Accessed: 24 November 2016).

Artefact 2- Fear

Primary Research:

Secondary Research On Fear:

The oxford dictionary defines fear as ‘An unpleasant emotion caused by the threat of danger, pain, or harm’ this could be in oneself or someone known.

The amygdalae are a part of our brain that rescinds on each side  and is responsible for emotions, survival instincts and memory and it is in this parts of our brains that fear are created. The amygdalae purpose is to remember and respond to danger signals, when the amygdalae sense danger it will send signals, which in turn generate the fear emotion that sets off our response. In animals it was found that when sensing danger the amygdalae starts some type of defence response that impels the animal to fight, freeze, or escape.

Much like with the animals defence response in the face of fear we too do the same thing. Fear acts instantly without us knowing such as it stiffens our muscles before we can walk to the edge of a cliff, it acts swiftly and like animals we can be seen to have a fight, freeze, or escape as well.

Throughout our lives the amygdala builds up some type of date base of our experiences with fear and pain. It will remember all of these events and how we felt so when these events happen again the amygdala with trigger the same feels that we felt. So for example when you lose a loved one a reminder of them later in life will trigger the emotions that the amygdala knows. This could be a reason to explain why people can develop fears that were not present throughout an individual’s life. Like with the last example a lost of a loved one may make someone develop a fear of dying as the pain they feel from that event triggers the emotions known which form fears.

(Thomas, 2008)

Fear has been used as a focus point in stories for centuries. While with some stories it is clear that fear is a main focus like the blair witch project has the fear of the unknown or The bible which is filled with stories of the fear of gods judgement, some stories on the surface seem to be clean have a deeper representation with fear. In Domination of fear this point is highlighted by saying that the beloved fairy-tale the little red riding hood has a hidden meaning riddled in fear. While many think of it as a cautionary tale this book states that in fact the tale “is actually about the subversion of fear”(Canini 2010:129). The reason that this is important is because fear like in life plays a bigger part in story telling then we understand, LRRH has gone from a story about caution to one about the overthrowing of fear. While in this may seem like nothing it should change the very way in which we understand stories and their meaning. While not always seen fear can be an important tool in the creations of stories.

This is added on further in a 12 minutes video by the novelist Karen Thompson Walker that talked about how our fears and imagination are linked as one.

Firstly the video followed the story of the whaleship Essex the event that inspired the book moby dick. In 1819 3000 miles of the coast of Chile 20 American sailors watched as their boat filled with sea water before being pulled into the darkness of the sea. With only limited equipment, food and water they had 3 options go to the islands nearest to them but where scared of stories about them being filled with cannibals, sail to Hawaii but were worried about the storms or take the long route and sail 1500 miles back to south America but the limited food/water wouldn’t last. In the end they picked the long way because of their fear of cannibals this choice would end up getting half of them killed with some of the living turning to their own form cannibalism.

The novelist Vladimir Nabokov said that the best readers are those who can be both an artist and a science. By this he meant that they have the artists passion and a wiliness to get caught up in the story but at the same time have the coolness of judgement of scientist.

If the sailors were able to do this then maybe they would not have just followed what their imagination could easily picture the cannibals, but look at reason to see they didn’t have the food/water to live the long journey.

If this story tells us is to not let fear guide us, if the sailors had just thought that they would most likely starve to death taking the long way then events may have been different. But the fear that the islands had cannibals on them and what these cannibals would do they was the only thing they could think off.

A line at the end of the speech for me was very interesting was “ our fears are an amazing gift of the imagination” something that when you really think about is true. During the weeks thinking about my own fear artefact I thought about what fears I and others have and it’s so easy to imagine, it’s as clear as having a picture sitting in front of you.

(Walker, 2013)

For me I found the concept of this video very interesting that fears can be one of the most powerful forms of imagination. In my artefact on fear I am trying to show that fear stops us from being ourselves as we are scared of what people will think of us, but it’s the imagination of this fear that stops us doing anything. We imagine the worst that people will think, we look to much into our imagination like the sailors of the whaleship essex. They could only picture the cannibals just as we can only see the worst in people so we place on masks to hide away from this fear. We look at the worlds through the eyes of an artist, it’s as clear as day to picture how people will act towards us but what if we looked not as artists but as scientists? We could see that while some may think the worst of us not everyone will in-body our fear and the masks will no longer be needed.

Whatever someone may say we all have fears some are clearly seen but some are hidden away from everyone but why do we do this? What drives us to be seen as the prefect self in the eyes of the public? There is an idea that we all life with masks on, because of fear we are never a open book we create a illustration that covers these fears and act like this is the norm. Nisandeh Neta talked about a common fear what society sees us as,and why this leads us to create a mask to please them. One answer is that we will always hear negative about ourselves that most of us hold onto quotes like I’m a failure, or I’m stupid etc. These are the things that we can’t seem to let go of, so what do we do? We change ourselves into the image that we believe we should be not the image we really are. This change is the mask that we place on ourselves the face that we show the world while hiding our real self for as long as we possibly can. We change our masks depending on who we are with and where we are, think how many times you have been to a shop and had an employee come up with you grinning from ear to ear ready to help and you know that this person isn’t really like this. (Neta, 2008)

Films Based On Fear:

The first film that I watched was the Irrational fear of nothing by Paul Trillo. First off I thought this film was almost prefect the idea is so simple and the cinematography was done so beautifully. The way that we follow the character around could have easily been dull but it works in tandem with the story; we are able to understand this mans characteristics through his thoughts and body movement the fact that we never see the front of this person till the end play no part in the character development. The idea of following behind the back of a paranoid character works well with the topic as fear is something that we never really see it’s like something that follows us everyday without making itself known and the movie has the same feel the camera could repentant fear in that way. It is an important film to highlight the camera as not only a tool to record but has the ability to become its own character. (Trillo, 2016)

The second film that I watched was called fear by Natasha Metlukh, which was a 2-minute animated film on if fear was a friend or foe. The main thing about this film for me was the story it basic in it’s own way but says so much in the short run time that it has. It paints fear, as somewhat of a pet in the way that the characters interact with them, it represents fear as those little black monsters. But it’s the idea that fear is a friend for some or a foe for others that is clearly shown through the story and make for some interesting viewing. The animating used wasn’t what you usually see but not only did it look beautiful, it looked unique and gave the film it’s own feel. There was no dialog in the film only everyday noises but that was all really needed to be used to tell the story and helped to play with the idea that fears are just part of everyday life. The music was almost plain but this makes it seem like it’s part of everyday life, the way that it continues throughout till he gets injured were it stops for about 10 seconds making me feel like it could be our life in music as we move or play throughout the day only stopping if bad events happen. (Metlukh, 2016)

These films let me look closer at fear being the main narrative point, it’s something that i wanted to look more into. Fear is most commonly display is film through emotions and music. Horror films done this the most with music used to build up the suspense into the attack and it’s clear to see the fear in the characters through their actions. I had a good idea were by artefact was going and I knew that it was going to lean on fear being the main factor of my film.The Irrational fear of nothing and Fear were both useful in the hunt to better understand fear within a story.

My Fear Artefact:

For my second artefact 2 I ended up working with Matt. I wanted to look into why we are scared to be our true selves in the public eye and why we change our behaviour to be seen in the way that society claims is right. we create our own masks that we put on before we are seen by the public idea and this is the idea that I will try and play with in my story. This idea came around during my research into fear,I found that most people would act a different way in society then they would in privacy. Example are things like women feeling the need to have makeup on or the pressure of the media in the prefect body image. Only a small amount of people with act the same wherever. The other influence on this idea was social media. During one of my 305 lessons with Rob Canning we discussed whether people act the same way on social media as they do in life. This lend me to the question are we the real us, the idea of a mask seemed like the best way to display this question so it was the one I went with.

My story will revolve around a person waking up and getting ready to go out doing daily routines that we all do such as bushing our teeth, getting dressed, eating etc. my idea is to make it seem as real and dull as I can, I want people to look at it and see their morning. The film will follow this for a while (how long depends on how many things I show) until it gets near the ending scene. For the ending the character will go to leave the house before stopping and looking into the mirror for a couple of seconds before going back to place their mask on. I have thought of different ways to do this scene and I’m still not sure what way I will pick so I’m most likely to film all the ways and just see what looks best.

I want to show in my story that no matter what we do in our morning before we go out we will always put on our mask this is the reason that my character wouldn’t have a mask on from the start as I want to show that they try to leave without having it on but can never bring themselves to do because of fear of how people will see their true self.

I am hoping that the story will be easy to understand I main issue is the end with the mask as people may not get that the mask is the representation of people being to scared to be themselves in public but a lot will come down to how I create the work.

 Artefact 2:


Reflection On Artefact 2:

To be honest the film didn’t turn out as expected, there are clearly issues that could be fixed and it’s not something that i would promote myself with. On the other hand this test really let me understand how important research can be when filming making. I have never really understood why we are expected to do some much research before creating anything, but i remember sitting in front of my laptop when we got this topic not knowing what i was going to make. Firstly to make something you need to understand it, how can you create a piece of work if you yourself don’t know what it is.Fear seems like a simple topic we all know but i never knew how it worked, I never knew the role it can play in stories and i never knew how much it influences our decisions. It was because of my research that i learned all of this and it allowed me to better understand my topic. . The original question was are we the real us this is what i wanted to answer in my work but was I really able to do this? I think it’s both yes and no, the borderline of the question is in there you can clearly see the mask and you can see that the character doesn’t leave without wearing it. The part were he looks into the mirror to check how he looks before leaving only to stop, this is the character understanding that he hasn’t got a mask on and i like to think this is clear to see. On the other hand we could have performed the work better. The main part of the film was the ending with the shot going round the character it’s something that was pitched better then it was shot and was a big part in why this wasn’t the best of our work. I think the other big issue was me and Matt started to work together late in the process of this work and rushed into it. I don’t remember really having a talk about how to best perform our piece of work and This is clear to see. If we had done this then I feel that our work would have come out better.



Thomas, E. (2008) What Causes Fear?. [ONLINE] Available at: [Accessed 12 November 2016].

Canini, M. (2010) The Domination of Fear. Amsterdam: Rodopi.

Walker, K.T. (2012). What fear can teach us. [ONLINE]. [Accessed 11 November 2016]. Available from:

Neta, N. (2008). Facing Fear – Hiding Behind Masks . [ONLINE] Available at: [Accessed 12 November 2016].

Trillo, P. (2016). The Irrational Fear of Nothing. [ONLINE]. 16 February 2016. Available from: [Accessed: 13 November 2016].

Metlukh, N. (2016). Fears. [ONLINE]. 26 April 2015. Available from: [Accessed: 13 November 2016].